"Wallet Share" is a term used to describe cross-marketing ventures in which you can tie your brand to other products or services and create tons of cash.
Some good examples would be someone who makes a name (or brand) for themselves as an actor then uses that brand to launch a singing career or vice-versa.
Also, it seems like everyone and their brother is launching a clothing line these days.
Rapper and music mogul, Sean "Diddy" Combs and his hugely successful Sean John clothing line is a prime example of Wallet Share.
He also has restaurants, cologne and he's just getting started.
Speaking of rappers and Wallet Share, when I read about this it absolutely FLOORED me!
Curtis "50 Cent" Jackson is a much richer man because of Wallet Share.
Not because of album sales or any kind of music-related deals, but because of his mastery of Wallet Share!
The 31 year old rapper owned 10% of Glaceau, a company that makes Vitamin Water and Jackson's personal energy drink marketed under the name "The Formula 50."
The company was just bought out by Coca-Cola for $4.1 BILLION.
His take?
410 Million and some change.
Not a bad payday!
Wallet Share is the name of the game.
Want to learn how to make Wallet Share work with your business?
Here is a real eye-opener for you.
It rips the lid off of Wallet Share and where the REAL money is made in the music business.
Go to your favorite book store and ask for a book titled "Hip-Hop Inc."
You will learn things you can use to transform your life and your business.
Get ready for your brain to explode!
-Ron
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